WB Formats 2022

WATCH TRAILER What Do You Think I Do? Couples swap roles to help understand the daily pressures on their life together • Finland's most-watched programme of the night at launch, with an overall share of 35% amongst Adults 15-64 and a 47% share amongst Women 25-44 Duration: 60' - 1 season Do you know what your partner does all day? Do you wonder why they are too tired to do the dishes or help your child with homework after a day’s work? Spending a week living their life may provide the answer. This fresh life-swap format sees couples swapping jobs, hobbies and daily responsibilities in a bid to understand better the causes of conflicts and stresses in their relationships – and each other. Each episode features one couple: firemen swap with beauticians, security officers with midwives, and accountants with shop assistants. Can they cope with each other’s job – plus all the activities in their daily routine? After seven days, they meet with a host to discuss what they have learned about each other’s life – and its impact on their household - and make promises for greater understanding in their relationship. Produced by: WBITVP Finland Original broadcast: MTV, Finland 150 REALITY